The 2018 LIMA Australia & New Zealand Award Winners

Last night saw the first ever LIMA Australian & New Zealand Licensing Awards kick-off with a sold-out crowd at Leonda by the Yarra in Melbourne. The night featured Retail, Product and Licensing Awards as well as the introduction of the LIMA Australia Licensing Hall of Fame. The support from the industry across Australia & New Zealand was phenomenal and LIMA Australia would like to thank everyone for supporting this inaugural awards evening. A huge thanks also goes to the sponsors for being a part of the event and helping LIMA Australia to make the event a success.

See the full photo gallery below the awards winners via Facebook – Click Here

 

RETAIL AWARDS

Best Retailer for Film, Television, Character and Entertainment Licensed Products
BIG W

Best Retailer for Brand, Corporate, Fashion, Art and Digital Licensed Products
THE COTTON ON GROUP

Best Retailer for Sports, Fitness, Street & Lifestyle Licensed Products
AFL STORES

Best Online Retailer for Licensed Products
DUAL WINNERS: BOOKTOPIA & COSTUMEBOX.COM.AU

Best Retail Marketing Campaign (in-store, online, social media) for Licensed Products
COTTON ON BODY: Bouffants & Broken Hearts – Apparel & Accessories Collection

PRODUCT AWARDS

Apparel, accessories or soft lines licensing product or campaign of the Year
CAPRICE: Harry Potter – Infant & Toddler Apparel (Warner Bros.)

Hard lines licensing product or campaign of the Year
HEADSTART INTERNATIONAL: Sesame Street – Tickle Me Elmo Toy (Sesame Workshop & Haven Global)

Publishing and paper goods licensing product or campaign of the Year
FIVE MILE PRESS: The Wiggles – Emma’s Ballet Class (Book & Tutu Gift Set) (The Wiggles Pty Ltd)

FMCG, Licensed promotions and events product or campaign of the Year
KRISPY KREME: The Simpsons – Limited Edition Donut (20th Century Fox & Merchantwise)

Events product or campaign of the Year
SHOWTIME ATTRACTIONS: Peter Rabbit – Live Event Experience (Frederick Warne & Co & Haven Global)

Licensing product innovation of the Year
IMPACT ROCK MERCHANDISE: Licensed Doormat Program

LICENSING AWARDS

Infant or Pre-school License of the Year
THE WIGGLES: The Wiggles Pty Ltd

Girl’s License of the Year
LOL SURPRISE!: MGA Entertainment & Haven Global

Boy’s License of the Year
MARVEL: The Walt Disney Company

Digital, Video Game or New Media License of the Year
EMOJI: The Emoji Company & Merchantwise

Brand, Corporate, Fashion or Art License of the Year
WHERE’S WALLY: NBC Universal DreamWorks & Centa IP

Sports, Fitness, Street or Lifestyle License of the Year
AFL: Australian Football League

HALL OF FAME

2018 LIMA Australia Hall of Fame Inductee
Fred Gaffney

On behalf of the Licensing Industry, LIMA Australia would like to congratulate Fred Gaffney on his induction into the LIMA Australia Hall of Fame this year. Fred was one of the founding figures for licensing here in Australia and is our first inductee.

Final Nominees of LIMA Asian Licensing Awards 2018

The LIMA ASIAN Licensing Awards are widely recognized as the highest level of achievement in the industry and is dedicated to identifying the outstanding achievements in the Asian licensing markets. Winners will be announced during the Hong Kong International Licensing Show at the Opening Night Cocktail Reception on January 7, 2019:

This year, we have received nominations from 11 countries for 11 award categories and the number of nominations has increased by 30%.  The award judging mechanism is composed of 2 stages. At stage 1, the Awards judging panel gathered in October to shortlist final nominees. The 5 nominations with the highest total scores from each category will enter stage 2 where they will be placed online for a ballot by worldwide licensing industry players. Each voter (by company) will vote for one nomination in each category.

Asian Property of the Year

年度亚洲授权项目
Property – Owner/Agent
WUHUANGWANSHUI – YIJIANYUZHOU (Beijing) Culture Co., Ltd.
KAKAO FRIENDS – KAKAO Corporation
Super Wings – ALPHA GROUP CO., LTD
B.Duck – SEMK PRODUCTS LTD
Boonie Bears – Fantawild Animation Inc.

 

Corporate Brand / Lifestyle Property of the Year

年度企业/时尚生活品牌授权项目
Property – Owner/Agent
Coca-Cola – The Coca-Cola Company / CAA-GBG
Mickey Mouse – 90th Anniversary – The Walt Disney Company
Discovery Expedition – Discovery Communications, LLC / PPW Sports & Entertainment Limited
Pantone & Pantone Universe – Pantone LLC / PPW Sports & Entertainment Limited
Van Gogh Museum – Van Gogh Museum Enterprises B.V. / Shanghai Ruihe Culture & Art Development Co., Ltd

 

Digital Property of the Year

年度数码授权项目
Property – Owner/Agent
Travel Frog – HIT-POINT / Alifish
Hatsune Miku – Crypton Future Media, Inc. / Shanghai Character Licensing Administrative Co., Ltd.
PINKFONG – SMARTSTUDY
KAKAO FRIENDS – KAKAO Corporation

 

Entertainment Property of the Year – ANIMATED

年度娱乐授权项目(动画)
Property – Owner/Agent
Boonie Bears: The Big Shrink – Fantawild Animation Inc.
PAW Patrol – Viacom Nickelodeon Consumer Products / Guangzhou Art-land Holding Co., Ltd.
Mickey Mouse – 90th Anniversary – The Walt Disney Company
Ejen Ali – Primeworks Studios and Wau Animation
Peppa Pig – Entertainment One

 

Entertainment Property of the Year – LIVE ACTION

年度娱乐授权项目(非动画)
Property – Owner/Agent
Avengers: Infinity War – The Walt Disney Company
Jurassic World Fallen Kingdom – Universal Pictures
Monster Hunt 2 – Edko Films Ltd.

 

Licensed Promotion of the Year

年度授权推广项目
Promotion Name – Owner/ Promotion Licensee
Doraemon Selfie Contest – Fujiko Pro / ITC Limited
Super Wings X Yili QQ Star 2018 Summer Joint Promotion Project – ALPHA GROUP CO., LTD / INNER MONGOLIA YILI INDUSTRIAL GROUP CO., LTD.
PETS ROCK X Starbucks “Lets Rock” (China and Taiwan) – Polyblank Designs LTD (t / a Takkoda) / Starbucks
China Merchants Bank (CMB)”Angry Birds” Debit Cards – Rovio Entertainment Corp. / China Merchants Bank
KFC X SUPER WINGS Marketing Event – ALPHA GROUP CO., LTD / KFC

 

Location-Based or Experiential Initiative of the Year

年度主题性娱乐体验项目
Name – Owner/Venue Partner
Miffy meets Kumoya – Mercis BV / Bakemono Pte Ltd
Angry Birds Play Center (ABPC) – Rovio Entertainment Corp. / Kidgoland International (Shanghai) Company Limited
Changi Loves Kids: Sesame Street has Arrived!- Sesame Workshop / Singapore Changi Airport
Frozen Carnival in Taiwan – The Walt Disney Company / Taipei 101
MTR Malls x Garfield G40 – Paws Inc. / MTR Corporation Limited

 

Retailer of the Year

年度零售商
Retailer – Property
Tmall – Avengers: Infinity War
Watsons – B.Duck
Baskin-Robbins – Despicable Me Franchise (Minions)
MINISO – Teddy Bear Collection

 

Licensee of the Year – Apparel & Accessory

年度被授权商(服饰)
Company – Property
PEACEBIRD MEN – COCA-COLA
Nautica – The Rap Of China
Li Ning – Mickey Mouse – 90th Anniversary
FUJIAN QUANZHOU LIXUN CHILDREN’S PRODCUTS CO., LTD. – B.Duck
Hyungji Fashion Group Korea (Castelbajac) – Despicable Me Franchise (Minions)

 

Licensee of the Year – Houseware

年度被授权商(家居用品)
Company – Property
Menred Group Ltd. – Electrolux
Chengdu Fast Horse – KUNGFOOD
P&G(Olay) – Alice in Wonderland/Frozen/Mickey Mouse
A.S. Watsons Group Limited – Miffy
Shanghai M&G Stationery Company – Miffy

 

Licensee of the Year – Toy

年度被授权商(玩具)
Company – Property
Kai Shu Story – Super Wings
ledafood(Dongguan)Co., Ltd. – Peppa Pig
Hot Toys – Disney/Marvel/Star Wars
Uni-Fun – B.Duck
Mattel Inc. – Jurassic World Fallen Kingdom

Now accepting entries for the first French LIMA Licensing Awards

Le Lima France récompensera le 13 décembre 2018 l’excellence et le dynamisme de l’industrie du licensing Déposez vos dossiers dès à présent et ce avant le 16 novembre pour avoir une chance de gagner l’un des 8 trophées! #limalicensing #awards #limafrance

The French LIMA chapter will celebrate the excellence and dynamism of the licensing industry on December 13th, 2018 in Paris with its first LIMA Awards. Submit your file from now and before November 16thto compete for one of the 8 Awards! #limalicensing #awards #limafrance

REGISTER NOW

The German Chapter of LIMA have nominated for 2018 LIMA Awards Germany

On November 06-2018, the award winners in all categories will be announced during the awards show in the Bayerische Hof in Munich, Germany.

 

Licensor/Licensing agency of the year:     

Emoji Company

Hasbro

Studio 100 Media AG/m4e AG

Team! Licensing

Uncle Sam GmbH

 

Licensee of the year:           

Boxine GmbH

Funko

Playmobil

Simba-Dickie-Group

Tex-Ass

 

Property/Franchise of the year:

Emoji

Feuerwehrmann Sam

Paw Patrol

PJ Masks

Pummeleinhorn

 

Licensed product of the year:

Brand und Vision Sesamstrasse Kekse

Luca Pizza

Ehrlich Brothers Zauberkasten Street Magic von Clementoni

Toniebox

 

Promotion of the year:

Bibi & Tina Kindergeburtstag, Creata, McDonalds

Lustiges Taschenbuch Loyalty Aktion Egmont Ehapa, REWE

My Little Pony Schuhkollektion Hasbro, Deichmann

TCC/ProSiebenSat.1, The Voice of Germany bei ALDI Süd

Uncle Sam by Daniela Katzenberger Kollektion bei LIDL

 

Retailer of the year:

Real

Deichmann

REWE

LIDL

 

Sports brand of the year:

Borussia Dortmund

FC Bayern München

HEAD

PUMA

Aston Martin Red Bull Racing

 

Digital brand of the year:

Call of Duty

Fortnite

TAG Heuer Virtuelle Bundesliga

 

Corporate/Lifestyle/Vip brand of the year:          

Daniela Katzenberger

Ehrlich Brothers

freundin

Volkswagen

Anastacia

 

Newcomer of the year:

Caseable

Landgard

Simon´s Cat

 

Lifetime Achievement Award and Licensing Industry Award:

Top secret until the very last minute! The winners in these categories, will be announced on November 06.

The Business of Licensing Book Now Available

Are you in or even thinking of getting involved

 in the $271.1B Licensing Industry?

This is the must-have book for you!

From the authors of the acclaimed Basics of Licensing series, the new The Business of Licensing is the definitive book on the subject of licensing. The Business of Licensing provides valuable insights to help readers at all levels of experience achieve success – and minimize the risk of costly mistakes.

Throughout its 550 pages. The book provides a comprehensive overview of:

  • Licensing categories and the licensing process
  • A history of the industry identifying properties, unique products and key players
  • Point-by-point analysis of licensing agreements
  • Guidelines for protecting, administering, promoting and buying or selling licensed products;
  • Review of the key licensing markets throughout the world on a country by country basis

As an added BONUS, The Business of Licensing includes a wide collection of practical sample forms and contracts used in actual practice with a link to download the electronic versions thereof.

The Business of Licensing is written and complied by LIMA Hall of Fame members, Greg Battersby and Danny Simon. The book is endorsed by LIMA, the global trade association for the industry and a percentage of all book sales will be donated to the LIMA Foundation.

LIMA’s past president, Charles Riotto, said the following about the book:

Finally, a straight-forward roadmap addressing all the critical stages and considerations involved with executing a successful licensing program. The book is an indispensable resource for anyone who wants to successfully navigate through the licensing industry.

The price for each book is $39.95, with a special discounted rate of $34.95 for current LIMA Members. Copies are available online at www.thebusinessoflicensing.com or soon on Amazon.

 

Call for Entries: 2019 LIMA Asian Licensing Awards!

Did your licensing program achieve outstanding success in any Asian markets in 2018? If so, we invite you to enter for the 2019 LIMA Asian Licensing Awards! LIMA China continues to organize this Awards program dedicated to identifying the achievements in the Asian licensing markets.

Entries may be submitted for the following Awards categories:

  • Asian Property of the Year
  • Corporate Brand or Lifestyle Program of the Year
  • Digital Property of the Year
  • Entertainment Property of the Year – ANIMATED
  • Entertainment License of the Year – LIVE ACTION
  • Licensed Promotion of the Year
  • Location-Based or Experiential Initiative of the Year
  • Retailer of the Year
  • Licensee of the Year – Toys
  • Licensee of the Year – Apparel & Accessory
  • Licensee of the Year – Houseware

To be considered for nomination in the various categories, please fill out the online entry form by Friday, September 21. Winners will be announced at the Hong Kong International Licensing Show at on January 07, 2019 (Monday).

For more information, please contact the LIMA Asian Licensing Awards committee, at awards@limalicensing.cn.

Nominees Announced for 2018 LIMA Australia and New Zealand Licensing Awards

The Licensing industry response to the first ever LIMA Australian & New Zealand Licensing Awards has been exceptional with over 200 submissions received. The engagement from all sectors was evident with some of the highlights including:

  • Over 140 companies represented in the submissions
  • Over 75 different License brands were represented
  • Over 40 different retailers were represented

The LIMA ANZ Judging Panel has decided on the nominees which are listed below for the Product, Retail and License Awards.


PRODUCT AWARDS: 2018 NOMINEES

Apparel, accessories or soft lines licensing product or campaign of the Year:

  • BONDS: Star Wars – Adult & Children’s Nightwear / Underwear (The Walt Disney Company)
  • CAPRICE: L.O.L Surprise!– Girl’s Apparel & Accessories (MGA Entertainment & Haven Global)
  • CAPRICE: Harry Potter – Infant & Toddler Apparel (Warner Bros.)
  • DESIGNWORKS: JoJo Siwa – Girl’s Apparel (Nickelodeon & Haven Global)
  • DESIGNWORKS: Peter Rabbit– Infant Apparel (Frederick Warne & Co & Haven Global)
  • FUNTASTIC: JoJo Siwa – JoJo Bows (Nickelodeon & Haven Global)
  • RUBIE’S DEERFIELD: PJ Masks – Children’s Costumes (Entertainment One)

Hard lines licensing product or campaign of the Year:

  • BENSONS TRADING: L.O.L Surprise! – Showbags (MGA Entertainment & Haven Global)
  • HEADSTART INT’L: Winnie The Pooh – Limited Edition Plush (The Walt Disney Company)
  • HEADSTART INT’L: Sesame Street – Tickle Me Elmo Toy (Sesame Workshop & Haven Global)
  • HUNTER LEISURE: JoJo Siwa – Hard Lines Range (Nickelodeon & Haven Global)
  • HUNTER LEISURE: Paw Patrol– Hard Lines Range (Nickelodeon & Haven Global)
  • IMPACT ROCK MERCHANDISE: Star Wars – Doormats (The Walt Disney Company)

Publishing and paper goods licensing product or campaign of the Year:

  • FIVE MILE PRESS: The Wiggles – Emma’s Ballet Class (Book & Tutu Gift Set) (The Wiggles Pty Ltd)
  • HENDERSON GREETINGS: Rachael Hale – Greeting Cards Range (Jewel Branding & Black Mint Licensing)
  • HUNTER LEISURE: PJ Masks – Stationery, Arts & Craft Range (Entertainment One)
  • LAKE PRESS: JoJo Siwa – Make Your Own Bow Kit (Nickelodeon & Haven Global)
  • PENGUIN RANDOM HOUSE AUSTRALIA: Peppa Pig – Publishing Range (Entertainment One)
  • SCHOLASTIC AUSTRALIA: DC Comics Ooshies – Collector’s Guide (Warner Bros. & HeadStart Intl)

FMCG, Licensed promotions and events product or campaign of the Year:

  • DORITOS – SMITH’S SNACK FOOD CO.: Jurassic World: Fallen Kingdom – Doritos Colossal: Chargrilled Steak Chips (NBC Universal)
  • HOT SHOTS AUSTRALIA: Jurassic World: Fallen Kingdom – Fruit Snacks & Novelty Range (NBC Universal)
  • PRINGLES – PRINGLES AUSTRALIA: DC Comics Justice League – Pringles On Pack Promotion (Warner Bros.)
  • KRISPY KREME: The Simpsons– Limited Edition Donut (20th Century Fox & Merchantwise)
  • ON SHELF: Baileys – Premium Ice Coffee (Diageo & Assembl Brands)
  • SUMMIT SPORTS: Hyundai A-League / Star Wars – Star Wars Round Promotion (The Walt Disney Company & Football Federation Aus)

Events product or campaign of the Year*:

  • THE ENTERTAINMENT STORE: Shopkins – Shopping Centre Events (Moose Toys & Merchantwise)
  • SHOWTIME ATTRACTIONS: Peter Rabbit – Live Event Experience (Frederick Warne & Co & Haven Global)
  • SHOWTIME ATTRACTIONS: Where’s Wally – Shopping Centre Tour (NBC Universal DreamWorks & Centa IP)
  • SHOWTIME ATTRACTIONS: Nickelodeon – Sydney Easter Parade (Nickelodeon & Haven Global)
  • VILLAGE ROADSHOW ENT.: DC Comics– DC Rivals Hypercoaster (Warner Bros.)
  • AMPLE PROJECTS – VIVID SYDNEY: May Gibbs – Snugglepot & Cuddlepie Animated Display (May Gibbs & Merchantwise)

Licensing product innovation of the Year:

  • CAPRICE: Harry Potter – Infant & Toddler Apparel (Warner Bros.)
  • IMPACT ROCK MERCHANDISE: Multiple Licenses – Doormats
  • MIGHTY KINGDOM: Shopkins – Shopkins World! (Moose Toys)
  • MITCH DOWD: Multiple Licenses – Twidla Pop Up Print Station
  • OTA MARKETING: NRL – Light Up Smart Wigs (NSW Rugby League & VBM)
  • ULTIMATE SOURCE & CREATA AUSTRALIA: Gobsmax – Toy Range (Centa IP)

* Award added due to volume of submissions


RETAIL AWARDS: 2018 NOMINEES

Best Retailer for Film, Television, Character and Entertainment Licensed products:

  • BIG W
  • THE COTTON ON GROUP
  • KMART
  • PETER ALEXANDER
  • TARGET AUSTRALIA

Best Retailer for Brand, Corporate, Fashion, Art and Digital Licensed products:

  • THE COTTON ON GROUP
  • JAY JAYS
  • MYER
  • PETER ALEXANDER
  • ZING POP CULTURE

Best Retailer for Sports, Fitness, Street & Lifestyle Licensed products*:

  • AFL STORES
  • KMART
  • OFFICIAL ALL BLACKS STORE
  • REBEL SPORT
  • TARGET AUSTRALIA

Best Online Retailer for Licensed products:

  • AMAZON AUSTRALIA
  • BOOKTOPIA
  • CATCH.COM.AU
  • COSTUMEBOX.COM.AU
  • JB HI-FI
  • TARGET AUSTRALIA

Best Retail Marketing Campaign (in-store, online, social media) for Licensed products:

  • COSTUMEBOX.COM.AU: Jurassic World: Fallen Kingdom – Costume Promotion
  • COTTON ON BODY: Bouffants & Broken Hearts – Apparel & Accessories Collection
  • TARGET AUSTRALIA: Marvel Avengers Infinity War – Cross Category Activation
  • TARGET AUSTRALIA: Jurassic World: Fallen Kingdom – Toy Launch Promotion
  • THE WAREHOUSE: Peter Rabbit – Cross Category Activation
  • TYPO: The Simpsons – Cross Category Activation

* Award title amended


LICENSE AWARDS: 2018 NOMINEES

Infant or Pre-school License of the Year:

  • PAW PATROL: Nickelodeon & Haven Global
  • PEPPA PIG: Entertainment One
  • PJ MASKS: Entertainment One
  • SESAME STREET: Sesame Workshop & Haven Global
  • THE WIGGLES: The Wiggles Pty Ltd

Girl’s License of the Year:

  • BARBIE: Mattel
  • DISNEY PRINCESS: The Walt Disney Company
  • JOJO SIWA: Nickelodeon & Haven Global
  • L.O.L SURPRISE!: MGA Entertainment & Haven Global
  • SHOPKINS: Moose Toys & Merchantwise

Boy’s License of the Year:

  • BATMAN: Warner Bros.
  • JUSTICE LEAGUE: Warner Bros.
  • JURASSIC WORLD FALLEN KINGDOM: NBC Universal
  • MARVEL: The Walt Disney Company
  • STAR WARS: The Walt Disney Company

Digital, Video Game or New Media License of the Year:

  • EMOJI: The Emoji Company & Merchantwise
  • HALO: Microsoft & Merchantwise
  • PUSHEEN THE CAT: Pusheen Corp. & Haven Global
  • RICK & MORTY: Turner International Australia & Haven Global
  • SONIC THE HEDGEHOG: SEGA & Merchantwise

Brand, Corporate, Fashion or Art License of the Year:

  • AUSTRALIAN HOUSE & GARDEN: Bauer Media & Talisman Licensing
  • BAILEYS: Diageo & Assembl Brands
  • BBC EARTH – BLUE PLANET: BBC Studios
  • RACHAEL HALE: Jewel Branding & Black Mint / Global Licensing
  • WHERE’S WALLY: NBC Universal DreamWorks & Centa IP

Sports, Fitness, Street or Lifestyle License of the Year*:

  • AFL: Australian Football League
  • ALL BLACKS: New Zealand Rugby & VBM NZ
  • BIG BASH LEAGUE: Cricket Australia & VBM
  • EVERLAST: IBML & Designworks
  • FILA FITNESS: FILA Korea & Hunter Products
  • NRL: National Rugby League & VBM

* Award title amended


LIMA Australia would like to congratulate all the nominees for 2018!

Second Annual Licensing Expo China Almost Doubles In Size

Attendee and Exhibitor Growth Up, Floor Space Grew 72%

Shanghai, August 14, 2018Licensing Expo China, sponsored by the International Licensing Industry Merchandisers’ Association (LIMA), kicked off at the National Exhibition and Convention Center (NECC) in Shanghai on July 25, 2018. The show facilitated connections between brand owners & agents, consumer product makers, licensees, and retailers across animation , art, entertainment, gaming, and non-profit and other influential categories. Nearly doubling the size of Licensing Expo China 2017, this year’s show hosted 123 exhibitors and 425 brands to bolster the rapid development of China’s growing licensing market. Attendance increased 46%, drawing over 14,000 attendees and attracting an additional 37,000+ attendees from co-located event, Children Baby Maternity Expo (CBME).

According to the latest 2018 Report of Global Licensing Survey released by LIMA, retail and related revenue generated globally by the trademark licensing business in 2017 rose 3.3% to 271.6 billion USD. China and Hong Kong also saw significant growth in the licensing market. This year, Licensing Expo China hosted popular entertainment and cartoon properties such as Angry Birds, Emoji, Pancoat, Paul Frank, PAW Patrol, Peppa Pig, Rilakkuma, Shaun the Sheep and a variety of properties including BBC Earth, British Museum, Caster, Produce 101, Song Yang Art, and The King’s Avatar, among others.

“As people raise their living standards, culture and arts licensing is boosting consumption and brand extensions. Alfilo Brands introduced the British Museum, The National Gallery, Victoria and Albert Museum, Museum of Fine Arts, Boston, BBC EARTH at Licensing Expo China 2018,” said Mr. Yizan He, Founder & CEO of Afilo Brands Co., Ltd.

“It is an honor to exclusively sponsor Licensing Expo China, an international B2B trading platform embarking on its second year,” said Maura Regan, President, LIMA.

The second annual Licensing Expo China had an array of speakers from all over the world, including Matt Beecher, Vice President of Global Consumer Products, Blizzard Entertainment; Laurine van Rooijen, Head of Licensing and Wholesale, Van Gogh Museum Enterprises; Elie Dekel, Vice President of Consumer Products & Brand Development, Legendary Entertainment; Allen Wang, Vice President of Consumer Products, Greater China, Universal Pictures; and Nancy Jiang, GM of Licensing Dep., IQIYI.

Other event highlights include:

  • The China Licensing Awards, in conjuction with LIMA, took place on July 25. In this ceremony, the winners of each of the 12 award categories were disclosed.
  • The Neo-Cultural Creativity & New IP Licensing and Tencent Interactive Entertainment Licensing Partners Conference, co-organized by UBM China and Tencent Interactive Entertainment.
  • The 2018 Micro Animation Contest and awards ceremony, part of the 2018 Micro Film Contest co-organized by UBM China, Shanghai Animation and Cartoon Association.
  • The Film & Gaming Licensing Zone hosted Tencent Video, Shanda, Bandai Namco, and other enterprises that are developing a licensing market for brands/IP properties including films, TV series, variety shows, cyber videos, entertainment, and games.
  • The Museum, Culture and Art Zone hosted the British Museum, The National Gallery, Van Gogh Museum, Shanghai Museum, Liu Haisu Art Museum, andother world-renowned museum brands/IP properties. Several art museum brands/IP properties such as Fuyun Art, Song Yang Art, and Artduoduo were also showcased and provided licensors and licensees with the opportunity to connect with each other.
  • Matchmaking Service debuted at Licensing Expo China 2018 and reported over 3,300 meetings took place onsite via the Service.

Connect with Licensing Expo China (#licensingexpochina):

Future Licensing Dates and Events:

  • Brand Licensing Europe: London, October 9 – 11, 2018
  • Licensing Expo Japan: Tokyo, Japan, March 13 – 15, 2019
  • Licensing Expo: Las Vegas, Nevada, June 4 – 6, 2019

source: https://www.licenseglobal.com/licensing-events/second-annual-licensing-expo-china-nearly-doubles-size

Ticket Sales Open for LIMA Mania at KidZania! – the Official LIMA Brand Licensing Europe Party

London, UK, 7 August 2018 –Tickets are now on sale for the annual global networking party hosted by the International Licensing Industry Merchandisers’ Association (LIMA) at Brand Licensing Europe on 10 October. The Official LIMA BLE Party annually sells out early, so buy your tickets now and join the fun at KidZania London – an indoor city built for kids and all the kids at heart, and now a prime London corporate party venue. KidZania is located near at the Westfield, Shepherd’s Bush for convenient post-show access. The official LIMA BLE party will feature lively networking, food, drinks and musical entertainment, as well as a host of fun, real-life activities for party-goers to try out for themselves.

“This will truly be licensing’s playground, mixing fun experiential elements to BLE’s best after-hours opportunity to network,” said Kelvyn Gardner, Managing Director of LIMA UK. “After a successful run at the now-closed Kensington Roof Gardens, we are thrilled to move this popular party to its new home at KidZania.

“Having sold out the party the last several years, we are particularly excited that this larger venue can accommodate even more guests looking to network after day two of BLE.”

The LIMA-Mania at KidZania party is sponsored by BLE and open to all show exhibitors and registered attendees. Click here for more information and to purchase tickets.

LIMA UK Names Nominees for UK Rising Stars Award 2018

LIMA announced the final six nominees for the 2018 UK Rising Stars Award during the LIMA UK Young professionals Summer Party at Nickelodeon London. The Award recognises excellence among junior licensing industry professionals in the United Kingdom. The winner will be announced during the 2018 Licensing Awards, taking place in London on 11 September.

The 2018 finalists are:

  • Stephanie Griggs, Licensing & Design Director, The Roald Dahl Story Company
  • Jens Drinkwater, Licensing Manager, Global Merchandising Services
  • Emily Campan, Associate Publisher, Egmont
  • Alex Salisbury, Retail Licensing Manager, Nickelodeon Viacom Consumer Products
  • Katie Sharp, Brand Development Manager, Beanstalk
  • Tasmyn Knight, Licensing Associate, Cartoon Network

“LIMA received a record number of submissions this year – a major increase over 2017 – and the judges found it very difficult to make a decision on the final six. LIMA is delighted the UK licensing industry is supporting the future of the business and nominating their extremely talented young licensing staff for this great annual award,” said Ryan Beaird, LIMA UK Marketing and Operations Manager. “We wish to thank Nickelodeon for hosting us and also our 2018 YPN events sponsor, Octane5.”

“We’re thrilled to be hosting LIMA’s Rising Star Nominee event, supporting up and coming talent in the industry is so important and we wish the nominees the best of luck” said Marianne James, Viacom – Vice President, Commercial Partnerships, Consumer Products & Experiences UK & Ireland.