Aldi ready to mark World Book Day with key licences

Retailer’s dress-up offer includes popular characters such as Harry Potter, Mary Poppins and Dennis the Menace.

Aldi is gearing up to mark World Book Day 2020, featuring a number of licensed brands within its dress-up and publishing offer.

The retailer’s licensed dress-up range went into stores on February 13 as part of its Specialbuys, ahead of World Book Day which takes place on Thursday March 5.

Aldi is offering five designs including Rapunzel, Cinderella, Harry Potter, Mary Poppins and Dennis the Menace.

In addition, children can pick up the Harry Potter Paperback Books 1-3, as well as Horrid Henry Paperback Books which include six tales to choose from.

The retailer’s selection of Fairytale Picture Flats, meanwhile, includes a number of classic tales such as Aladdin, Cinderella, Sleeping Beauty, Snow White and Rapunzel.

source: https://www.licensingsource.net/aldi-ready-to-mark-world-book-day-with-key-licences/

Record numbers expected for Bloomberg Square Mile Relay Mumbai 2020

Mumbai, February 15 2020: The annual Bloomberg Square Mile Relay has exceeded entries of last year’s race, as it returns to Mumbai for the second time on Thursday, 6th March 2020, following a hugely successful inaugural event in 2019. Organisers have said that businesses are registering in large numbers and anticipate the number of teams on the start line to be significantly up from last year.

Square mile logo

Some of the city’s major companies will again take to the start line, including the likes of Axis, Barclays, Edelweiss Financial Services, Federal Bank, Google, IDFC Bank, LinkedIn, Macquarie, Mastercard, Michael Page, Nomura, Reserve Bank of India, SBI Funds Management, Standard Chartered among many others.

The internationally-renowned annual event, which also takes place in 11 other cities across the world, will see the city’s top businesses to come together, as teams of ten employees each take turns to run the unique one-mile (1.6km) route at Jio Garden, BKC, all in a bid to be crowned the fastest company in the city.

The focal point of the race is to make an important and meaningful contribution to the city in a bigger and better way, through the charity arm of the event called The Extra Mile. This year’s race saw over $20,000 donated to support livelihood programs through the event’s charity partner Magic Bus, working in some of the toughest communities in Mumbai to give young people the tools and resources to get employed. The 2020 event will see 25% of team entry fees donated to another important local cause, focused on using the power of sport to make a lasting difference to the lives of people in the city.

Feedback for the first race in Mumbai was extremely positive, with a participant from Standard Chartered commenting: “I have attended many running events, but this event stands out. It was a fantastic evening, very well organized and an awesome post run party. Can’t ask for more. Keep up the good work, you have set a high benchmark!”

James Hassett, Managing Director of Square Mile Sport, the owners of the event, said:

“We’re all really excited about returning to Mumbai after such a brilliant first year, as we loved how the city really embraced the relay and the reaction has been fantastic! Corporate wellness is an increasingly important issue for corporations in the city and the fantastic energy and infectious enthusiasm the relay brings goes hand-in-hand with companies wanting to improve the well being of their employees.”

“We are incredibly proud to be working alongside Bloomberg, positively impacting corporations and the community in Mumbai and look forward to many more successful years in the city. This year is shaping up to be a memorable one, so I encourage anyone thinking of their business taking part, to come and experience it first hand – it’s an event like no other!”

For more information about the race go to: www.squaremilerelay.com/mumbai

Runners at the start of the 2019 race on 15 March, 2019

Inaugural Fastest All-Female Team winners, Nomura on the podium at the 2019 race.

“Retail is facing the greatest period of disruption in living memory”

World’s biggest retailers to take on the digital evolution and ailing high street at Retail Week Live 2020.

Senior business leaders from the world’s biggest retailers will be tackling the issues contributing to unprecedented challenges in retail following the worst year on record for the industry in 2019.

Dave Lewis (ceo, Tesco), Peter Jelkeby (country retail manager UK & Ireland, Ikea), Richard Walker (md, Iceland Foods) and Beth Horn (head of industry for retail, Facebook) will be among 200+ influential figures speaking at Retail Week Live 2020, which is taking place on March 25-26 at The Intercontinental London.

The digital evolution, sustainability, the declining high street and how to win business from the increasingly conscious consumer will be addressed in a packed programme at the event.

The two-day conference provides delegates with ideas, insights and the tools required to lead through the digital transformation in a series of strategic sessions, workshops and seminars.

The opening keynote will come from Iceland’s Richard Walker, who will speak about ‘democratising environmentalism and business as a catalyst for a step change in sustainability’.

This year’s theme – Retail Evolved: Thriving in a Digital World – will see a number of leaders from global brands taking to the stage. As well as those already mentioned, these will include Amazon, The Body Shop, Starbucks, McDonald’s, Primark, Boots, Green & Blacks, Sweaty Betty, Sainsbury’s, Crosstown Doughnuts, LEGO, Hema and Pets at Home among others.

“Retail is facing the greatest period of disruption in living memory,” said Hannah Tovey, programme director of Retail Week Live. “Retail and commerce businesses know that they cannot keep up with the pace of change alone. Building an ecosystem that will fuel growth has become critical to success and this is where the new Retail Week Live comes in.”

Source: https://www.licensingsource.net/retail-is-facing-the-greatest-period-of-disruption-in-living-memory/

NuonX freestyle a hand-crafted collection for today’s youth by Bubble Design

It all started in August last year when Umashan Naidoo, the head of menswear at Tata Trent, saw a group of people beautifying a wall in Bandra, Mumbai. He immediately contacted the husband wife duo of design studio Bubble Design and wanted to know how he could collaborate with them to create a funky line of clothing for the youth which is inspired by local speak – thus was born the NuonX freestyle capsule collection.

 

Nuon, is a youth oriented private label brand by Tata Trent’s Westside.

As Neisha Sylva, Business Head of Bubble Design explains, “Over the years Bubble has worked to give new-comers each with their own artistic capabilities and opportunity a platform to showcase their skills.

For this particular collaboration, four local artists were shortlisted Akshay Lushte (who wants his art to touch peoples lives), Chaitrali Kadam (who used to conduct art classes to supplement the family income), Radhika Gohil (a student who supports her family by way of freelance gigs that come her way) and Sandeep Shelar (an uber driver with a highly versatile illustrative style).

Vivek Sylva, creative head, Bubble Design, explains how once the brief was received, they dove straight into researching each of the 7 shortlisted themes. From finding the right fabric to integrating with the logistics at Trent to deliver on the brief. All of it finally came together at Trent’s fabrication unit in Tirupur. Akhila Chandrashekhar from the purchase department at Trent commented that this range would be a great way for the youth to express themselves. We wish them all the best with such future initiatives.

New NBA All Star game format makes every quarter count for Chicago charities

The NBA announced yesterday a new format for the 2020 NBA All-Star Game designed to increase the level of competition throughout the game, provide additional excitement at the finish and make the outcome of every quarter count for charity.
The changes include a new fourth-quarter format that will honor the late Kobe Bryant, who earned 18 NBA All-Star selections and a record-tying four NBA All-Star Game MVP awards. Additional plans to honor Bryant during NBA All-Star 2020 in Chicago will be announced at a later date.
In the 69th NBA All-Star Game, Team Giannis and Team LeBron will compete to win each of the first three quarters, all of which will start with the score of 0-0 and will be 12 minutes long. At the beginning of the fourth quarter, the game clock will be turned off and a Final Target Score will be set.
The Final Target Score will be determined by taking the leading team’s total cumulative score through three quarters and adding 24 points – the 24 representing Bryant’s jersey number for the final 10 seasons of his NBA career. The teams will then play an untimed fourth quarter and the first team to reach the Final Target Score will win the NBA All-Star Game.
For instance, if the cumulative score of the first three quarters is 100-95, the Final Target Score would be set at 124 points. To win the NBA All-Star Game, the team with 100 points would need to score 24 points in the fourth quarter before the team with 95 points scores 29 points, and vice versa. With no minimum or maximum time on the clock in the fourth quarter, the NBA All-Star Game will end with a made basket or a made free throw.
As part of NBA All-Star 2020, more than $1 million will be contributed to Chicago community non-profit organizations through NBA Cares outreach efforts. These efforts will culminate during the NBA All-Star Game when each team will play for a Chicago-based charity beneficiary, as selected by team captains Giannis Antetokounmpo of the Milwaukee Bucks and LeBron James of the Los Angeles Lakers.
The community organization selected by the winner of each of the first three quarters will receive $100,000 – a total of $300,000 donated to charity for those three quarters. The winner of each of the first three quarters will be the team with the higher score at the end of the 12-minute quarter.
The winning team in the NBA All-Star Game (i.e., the team that reaches the Final Target Score first) will earn $200,000 for its community organization.
If the first or second quarter ends in a tie, the $100,000 charity award for that quarter will be added to the next quarter’s award. If the third quarter ends in a tie, the $100,000 charity award for that quarter will be added to the award of the team that wins the NBA All-Star Game.
If one team wins each of the first three quarters and reaches the Final Target Score first, $500,000 will be donated to the winning team’s charity and $100,000 will be donated to the losing team’s charity.
The 2020 NBA All-Star Game will take place on Sunday, Feb. 16 at the United Center in Chicago, airing live at 8 p.m. ET on TNT and ESPN Radio in the United States. The NBA All-Star Game will reach fans in more than 200 countries and territories in more than 40 languages.

Honoring excellence in Licensing – deadline for entries January 31

For 35 years, the Licensing International Excellence Awards have served as the pinnacle of achievement in the global brand licensing industry.

Every year, as executives from around the world converge in Las Vegas at the industry’s largest trade gathering – Licensing Expo – we take a few hours to shine a spotlight on the innovation and accomplishments of our colleagues. In addition to showcasing the year’s best brands, properties, products, retailers and activations, we also celebrate the professionals who are shaping our business by welcoming new members into the Licensing Industry Hall of Fame and calling out Rising Stars. More about the Awards…

ENTER THE AWARDS

23 categories means a lot of opportunity to brag, and this certainly isn’t the time to be modest.

Did your brand take the world by storm? Did you bring a property to life in a way no one has before? Did your product fly off the shelves? Then you have a shot at joining the ranks of past Licensing International Excellence Awards winners, which include some of the most influential brands, manufacturers, retailers and agents in the world. The deadline for entries is January 31, 2020. There’s no time to waste, enter now…

NBA Commissioner Adam Silver statement regarding the passing of Kobe Bryant

NBA Commissioner Adam Silver issued the following statement today regarding the passing of Kobe Bryant:

“The NBA family is devastated by the tragic passing of Kobe Bryant and his daughter, Gianna.

“For 20 seasons, Kobe showed us what is possible when remarkable talent blends with an absolute devotion to winning. He was one of the mostextraordinary players in the history of our game with accomplishments that are legendary: five NBA championships, an NBA MVP award, 18 NBAAll- Star selections, and two Olympic gold medals. But he will be remembered most for inspiring people around the world to pick up a basketball and compete to the very best of their ability. He was generous with the wisdom he acquired and saw it as his mission to share it with future generationsof players, taking special delight in passing down his love of the game to Gianna.

“We send our heartfelt condolences to his wife, Vanessa, and their family, the Lakers organization and the entire sports world.”

Ex-President Barack Obama had this to add via Twitter:

Highlights of Rajiv Chilaka’s conversation with Jiggy George

Our inaugural webinar for 2020 featuring the Founder & CEO of Green Gold Animation Mr. Rajiv Chilaka was a hit on all fronts. Despite it be being a late Friday evening slot (6PM) India time, we managed a full house (think a large sized Starbucks Café cramped with over 100 enthusiastic students of licensing), the conversation between Rajiv & Jiggy was top calibre warranting a slot on the Ted Talks podcast channel. If you want to re-experience the session in its entirety. You will have to head over to licensinginternational.org/webinar – don’t forget to sign in using your member credentials though.

Here are some gems that flowed through the evening from the super modest, yet mighty ambitious Rajiv.

On how Bheem came into his life….

“When I was small, I was a poor eater, my parents used to say, You have to eat like BHEEM!”

On Chhota Bheem’s positioning thought process….

“In BHEEM we wanted to connect everything Indian kids should be proud off”

A marketing gimmick which worked….

“We made some Chhota Bheem merchandise – took it to a Makar Sankranti fair, put a TV there & sold out in 6 hours!”

During the Days of Exponential growth….

“Our warehouse space went from 200 sqft to 2000 sq ft to 20,000 sqft in 1 year!”

“From 1 product to 30 products”

On how business can be Human….

“So many times I went to a child who was crying and gave him Bheem merchandise”

Best advice for budding entrepreneurs…

“I would advise IP creators to focus on creating IP”

Whether OTT is going to eat into TV’s share?

“Mighty Little Bheem can go from TV to OTT and vice versa. It’s a WIN WIN scenario.”

How Netflix happened…

“In 2012 our goal was to be on Netflix, but it didn’t happen till 2014.”

Future ambitions….

“We want to Open a theme park”

“We want to have a global animated feature produced by a Hollywood studio and to do 1 billion $ at the box office.”

Advice for budding entrepreneurs…

“Know your strengths and stick to them.”

Here’s some feedback we received via WhatsApp

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If you were a part of the audience and would like to share your feedback too, we would love to hear from you OR if would like to connect with us and be a part of the next webinar – pls send an email to india@licensing.org or visit our LinkedIn page.

Louis Vuitton & NBA announce global partnership including exclusive travel case for the Larry Obrien Trophy

“Victory Travels in Louis Vuitton”: League’s First-of-its-Kind Partnership Makes the French House the Official Trophy Travel Case Provider of the NBA –

Louis Vuitton and the National Basketball Association (NBA) recently announced a multiyear partnership that makes the French fashion house the first official Trophy Travel Case provider of the NBA.  The partnership marks Louis Vuitton’s first and only partnership with a North American sports league.

Expertly hand-crafted in Louis Vuitton’s historic Asnières workshop on the outskirts of Paris, the trunk is coated in the House’s emblematic Monogram canvas and fitted with traditional brass fixtures.  The bespoke case will house and display The Larry O’Brien Trophy that is presented annually in June to the NBA team that wins The Finals.

“Louis Vuitton and the NBA are both icons and leaders in their respective fields, and the joining of the two promises exciting and surprising moments, forging historic memories together,” said Louis Vuitton Chairman and CEO Michael Burke.  “Louis Vuitton has long been associated with the world’s most coveted trophies, and with this iconic partnership the legacy continues – victory does indeed travel in Louis Vuitton!”

“The NBA Finals is defined by iconic players and memorable performances, culminating with the presentation of The Larry O’Brien Trophy,” said NBA Deputy Commissioner and Chief Operating Officer Mark Tatum.  “The tradition, heritage and identity of Louis Vuitton create a natural synergy with the NBA, and this partnership provides a unique and befitting way to showcase our championship trophy to our fans around the world.”

The NBA and Louis Vuitton will also work together to co-author compelling stories regarding one of sport’s most symbolic trophies and its unique travel companion.  As part of the expansive partnership with the NBA, Louis Vuitton will create an annual limited-edition capsule collection, with details to be announced at a later date.

The announcement was made ahead of The NBA Paris Game 2020 Presented by beIN SPORTS, which will feature the Charlotte Hornets and Milwaukee Bucks playing the first-ever regular-season NBA game in France on Friday, Jan. 24 at the AccorHotels Arena.

Dream Theatre appoints Renu Nair as General Manager, Consumer Products

Renu_Nair

Dream Theatre announced the appointment of Renu Nair to the position of General Manager – Consumer Products. Renu will be responsible for growing the consumer products business across Dream Theatre’s representations in Entertainment and Lifestyle lines of businesses, across India and South Asia. Renu was previously Sales Director and Head of Consumer Products at Mattel India. Prior to Mattel, she was Associate Director, Consumer  Products at the Walt Disney Company.

“We are excited to have Renu on board; she brings a wealth of cross category experience and a keen understanding of the market. It is an exciting time for the licensing business in India and Renu’s appointment will bring laser focus to revenue growth as well as our strategic partnerships, across our brands,” said Jiggy George, Founder and CEO Dream Theatre.

“I am thrilled to join Dream Theatre. Its rich brand representation portfolio is poised perfectly for driving growth and value across Consumer Products businesses and partnerships”, said Renu Nair.

About Dream Theatre Pvt Ltd. Dream Theatre leverages the power of licensing to CREATE, REPRESENT and DISTRIBUTE iconic brands in South Asia. These brands are focused on Entertainment, Sports and Lifestyle businesses. Dream Theatre represents The Smiley Company, Sanrio, Liverpool Football Club, Real Madrid, FIFA 2018, The Pokémon Company, Rovio amongst other brands for Licensing and Merchandising in India and South Asia. Dream Theatre represents ChuChu TV, the most popular kids network of channels on YouTube,  globally for their licensing and merchandising portfolio. The company manages content syndication for key brands and creates and retails products via Dream Theatre group companies. For further information, please visithttp://www.dreamtheatre.co